Clelio de Paula
Art, collections and interactive experiences.
Clelio de Paula
Visual artist, creative technologist and educator
Clelio de Paula
Create, experiment, share.
Art, technology and education
I was innovation manager at the Laboratório de Atividades do Amanhã, part of the Museu do Amanhã, working with exhibitions, prototypes and experimentation.
Artwork and creative direction
Gil Futurível
An encounter with Gilberto Gil in virtual reality.
The artist’s digital capture becomes an experience where music, imagery and presence meet. I conceived the project and led its creative direction.
Gil Futurível · Silver at the Latin American Design Awards
Gil Futurível · presence
The artist experiences the work.
This moment brings the digital representation close to the person behind it.
Collaborative artwork
Xingu Ensemble
The encounter begins with those who live the story.
Co-creating with the Kuikuro people, I contributed to the digital creation and documentation that shaped this virtual reality experience. The work began in the Alto Xingu and reached audiences at Tate Modern.
Tate Modern Exchange Week · London, 2018
Xingu Ensemble · virtual reality
Presence, song and territory.
Bodies and landscapes become points of light. The virtual space brings visitors closer to the people and territory captured in the Alto Xingu.
Xingu · reaching new audiences
An encounter on another scale.
At the Horniman Museum, the projection and exhibition space bring visitors together around the Kuikuro world.
MEMOrIA XR · public platform
An archive you can read.
MUDIME · Museu Digital Mulheres e Educação (Digital Museum of Women and Education)
Photographs, letters and albums reveal women’s lives, childhood and education, mainly in the nineteenth and early twentieth centuries. Assembled by NHEMPE/UERJ from private collections acquired since 2018, these materials are now publicly accessible through the platform I developed with WeSense.
mudime.uerj.br
MUDIME · mobile access
The document stays with you as you read.
Exploring the archive
Examine the back of a photograph, compare a letter with its transcription, browse an album. On computers and phones, documents retain their context. The platform gives access to Maria Celi Chaves Vasconcelos’s research and curatorial work and MUSAS’s specialist collection care.
MEMOrIA XR · Afro-Brazilian memory
Sementes do Rei do Candomblé
Research and digital creation
The project tells the story of Joãozinho da Gomeia through virtual reality scenes and educational activities.
The image shows a digital capture of a sculpture by Oséias Casanova at the Museu Vivo do São Bento.
MEMOrIA XR · territory and collections
Rota do Samba XR
Vila Isabel · samba’s memory
Stories from Vila Isabel and objects from Martinho da Vila’s collection invite exploration in a web browser and through mobile augmented reality. Commissioned by Embratur, the work connects samba’s cultural memory and cultural tourism in an exhibition that complements the headset experience.
Rota do Samba XR · digital collection
Objects that open up stories.
Objects and clothing belonging to Martinho da Vila
The pandeiro, clothing and gramophone offer visual starting points for exploring Martinho da Vila’s digital collection.
MEMOrIA XR · immersive creation
Encontro de Gigantes
Três Apitos
An imagined conversation between Noel Rosa and Martinho da Vila at the Unidos de Vila Isabel samba school brings generations together through music. I conceived and directed this mixed- and virtual-reality experience through WeSense and MEMOrIA XR, commissioned by Embratur, Brazil’s agency for international tourism promotion.
Promotional image featuring digital characters.
Encontro de Gigantes · digital creation
Presence and reconstruction.
Martinho da Vila’s captured likeness meets a digital reconstruction of Noel Rosa. In the headset, Environment mode brings the characters into the real surroundings; Virtual mode places their conversation in an entirely digital space.
WeSense / MEMOrIA XR · exhibition
De onde vem o livro que você lê?
Firjan/SESI · Casa Firjan
The exhibition explores the journey of a book through scenes and interactive features about writing, production, printing and reading.
Exhibition design elements and an augmented reality layer.
WeSense · interactive installation
Gestures compose sound and image.
MoodSynth · Desperados · Sónar+D 2015
By turning and touching the bottles, visitors control sound, light and projection in real time. Sensors transform their movements into a shared audiovisual composition.
MoodSynth · participation
A shared composition.
Bottles, sensors and projection make visible the relationship between individual gestures and the shared environment.
WeSense · brand experience
One portrait. Thousands of encounters.
Photo Booth AI · Shell · Bienal do Livro 2025
Visitors see themselves transformed into an illustration and take home a printed keepsake. WeSense developed the application with AI running on the device itself, in partnership with HASTRO.
More than 7,000 sessions at this Bienal activation. The figure counts sessions, not unique visitors.
Clelio de Paula · talks and workshops
Thinking with technology.
And questioning what it gives us back.
I teach generative AI and digital experience creation through classes, workshops and talks. On Domestika, I teach the course Introduction to Design for the Metaverse.
The future of memory: who controls what we remember?
Talk · HackTown 2026
Anatomy of an archive
Workshop-performance · HackTown 2026
Clelio de Paula · WeSense · MEMOrIA XR
How we can work together.
From artistic creation to developing an experience for the public.
Tell me about your idea, your audience and the project’s requirements.
Clelio de Paula
Artworks, creative direction, classes and talks.
WeSense
Interactive installations, brand activations, applied AI and custom software.
MEMOrIA XR
Exhibitions, research platforms and experiences that bring collections to new audiences.
go@wesense.us